

I was born in the late 80s, grew up in the 90s and 2000s, and it’s both fascinating and terrifying to me how much of what I thought was just “standard” stuff was influenced by marketing 50-100 years before I was even born. Santa Clause as a jolly old man with rosy cheeks and a snow white beard wasn’t a big thing until Coca-Cola made it part of their advertising in the 30s. The bacon with breakfast thing was the result of a food packaging company in the 1920s hiring a man named Edward Bernays to help them sell more bacon. Bernays was allegedly so good at marketing/manipulation that people like Hitler and Goebbels kept copies of his books. Orange juice became a thing because orange producers in Florida in the early 1900s made too many oranges for the market (in an attempt to beat out California as the country’s orange production state), and juicing them was considered a better alternative to reducing production.

My sister used to only eat a steak if it was charred black and covered in ground black pepper. Not sure if that’s “better” or worse than burnt bacon.