Exactly this. Since it does not seem to be federated, you’re still forced to give your data to a third party you can’t choose. And this makes the open source aspect a rather marginal benefit, at least for the privacy-concerned end user. Still, I appreaciate the effort.

I haven’t tried it, but there is one: https://github.com/Alovoa/alovoa

Given that Google generated more than 250 billion U.S. dollars in ad revenue in 2024, I’d say they must be pretty effective.

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